Bagatini, Francine Zanin, IMED - Faculdade Meridional., Brasil
CLAV 2019 - Artigos - Científicos
Human model pictures in e-commerce: exploring the effect of self-image on product choice and consumers’ purchase intention ResumoPDF
CLAV 2019 - Working Papers
The effects of a price tag presentation on the purchase intention of new products ResumoPDF
