RSS 1.0FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional
FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional
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Competitive dynamics of air transport in Brazil: 2008-2014
2016-09-05Commercial aviation in Brazil has been facing great changes in the past years, from the regulatory point of view to a competition perspective, given the increase in demand, revision of past legislation and the rise of new ... -
The quest for entrepreneurial growth in a tumultuous Brazil
2016-09-12This case introduces the concept of entrepreneurial funding and tackles the issue of how startups can find growth amidst economic downturn. Students follow the development of Carrinho em Casa, an entrepreneurial venture ... -
The impact of corruption on the performance of state-owned companies: case of Petrobras Brasil
2016-04-14State-owned companies are often considered as crucial components of a country’s economy. They are responsible for the creation of numerous jobs and are often providing essential services that require heavy capital investment. ... -
What makes a humanitarian supply chain resilient? The relevance of the capabilities for resilience within humanitarian supply chain and their identification within the typhoon Yolanda
2016-03-23Centenas de milhões de pessoas são afetadas por desastres a cada ano. Para alguns países da Ásia, os desastres naturais se tornaram algo comum para os quais eles precisam estar preparados. A cadeia de fornecedores humanitária ... -
Credit union correspondents and financial inclusion in Brazil: an exploratory study
2016-03-11The Brazilian banking correspondent network has been a topic of study for already a decade, due to its well-documented success in improving access to financial services in remote areas. The marginal but growing role of ... -
Structuring a startup's operations in an emerging market
2016-02-08The present work analyzes the establishment of a startup’s operations and the structuring all of the processes required to start up the business, launch the platform and keep it working. The thesis’ main focus can therefore ... -
Which strategies can an educational business, such as a kindergarten in Germany, develop to foster employee engagement?
2016-03-09Which strategies can an educational business, such as a Kindergarten in Germany, develop to foster employee engagement? The goal of this master thesis is to identify effective and viable measures to engage employees, that ... -
Peer to peer lending and financial inclusion in Brazil: a case study
2016-03-04While pursuing the objective to investigate the potential for the P2P innovation to enhance financial inclusion in Brazil, the P2P industry and the current market environment were analyzed in order to highlight the factors ... -
A comparative study of the credit card market dynamics in Mexico and Brazil
2016-02-25This research analyzes and compares the attractiveness of the Brazilian and Mexican credit card markets from a financial firm’s perspective. The market dynamics in Latin America’s two economic powerhouses are fleshed out ... -
Social entrepreneurship, microcredit and development challenges: a case study analysis of Banco Pérola
2016-02-26The term 'social entrepreneurship' has been attracting growing interest from different sectors in the past years, driven by the possibility of employing business techniques to tackle recurrent social and environmental ... -
Operational functions for innovative startups in France
2016-03-16This thesis will try to understand the importance of operational functions in French startups.A huge flexibility in tasks to be covered and a horizontal management characterize startups. Thus, it is very uncommon for newly ... -
Ecommerce as internationalization strategy: an exploratory study based on premium fashion brazilian brands: case study of farfetch
2016-02-22As stated by Hoffmann and Coste-Manière (2012) 'The web is a mass medium that contrast completely with the traditional codes of exclusivity associated with the luxury industry, and has long been simply rejected by the ... -
Content marketing and brand engagement on social media: a study of Facebook´s posts in the ecommerce industry in Brazil
2016-02-17Content marketing refers to marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. It is focused not on selling, but on communicating with customers and ... -
Female senior managers in the Brazilian finance industry: a journey towards success
2016-03-03At the global level, the representation of female leaders in organisations is often still in single figures in percentage terms. Particularly in finance, these records are below industry average, and the strong competition ... -
International entry modes in Brazil and the CAGE distances effects
2016-02-25The international entry mode choices have a relevant importance for the impact they have on successful internationalization strategies. Many theories have been developed to describe which entry mode may be better than ... -
Entry on the Brazilian renewable power market: a case study
2016-01-27International climate conferences as well as growing awareness over sustainability issues have shed light on the key role renewable energies would play in the energy transition. As opposed to fossil fuels, they can be ... -
Social media crises in the organization: exploring management strategies through cases from France and Brazil
2016The aim of this Master’s thesis has been to shed light on the response strategies that organizations are implementing when facing a crisis created on or amplified by social media. Since the development of social media in ... -
Start-up acquisition: motivations, difficulties and lesson learned
2016-01-14In a continuous survival effort, corporations search for different ways to expand their business within the market in which they already operate, or within new desired markets. To reach their objectives, the employees ... -
Entry mode choice and market selection of born globals in developing countries: a multiple-case study of the ecuadorian software sector
2016-01-08The 'Born Global' phenomenon refers to companies that regard the global market as their natural context and that start their internationalization process very early after inception. Traditional theories like the Uppsala ... -
The eager fight for supremacy in the online service industry: a comparative study of M&A activities: case studies of Apple, Google and Microsoft
2015-12-18The Online Service Industry is characterized by high M&A activity in the time from 2005 to 2015. Especially the leading companies Apple, Google and Microsoft embed this way of inorganic growth in their corporate strategy. ...
