Browsing FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional by Title "Franchising as a catalyst for conscious capitalism in retail: an exploratory study on the benefits in franchising chains"
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Franchising as a catalyst for conscious capitalism in retail: an exploratory study on the benefits in franchising chains
2020-01-17Franchising is an internationally implemented business model characterized by a great partnership and responsibility between the parties, being compared in some studies to a marriage relationship, due to the high degree ...


