Listagem FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional por Assunto "Clientes - Contatos"
Itens para a visualização no momento 1-1 of 1
-
Fighting customer churn rate: an exploration of customer defection in financial services
2019-05-20Several papers have related customer churn with customer relationship management (CRM) in a wide range of industries. Few empirical studies have analyzed the Brazilian Consortium segment deeply in order to evaluate customer ...
