Browsing FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional by Issue Date
Now showing items 121-140 of 306
-
Private equity regulation: what are the consequences of the alternative investment fund managers directive (AIFMD) on private equity managers?
2015-09-22The recent global financial crisis brought significant regulatory changes in the worldwide financial industry. In Europe and in the alternative asset sector specifically, a new regulation by the name of Alternative Investment ... -
Water resources management: crisis vs. success: success factors for water management through the examples of São Paulo and Paris
2015-12-14Water is a specific good, economically, socially or environmentally speaking. Different and opposed theoretical points of view have already been developed to describe good water management models, from the Integrated ... -
Mhealth entrepreneurship: an exploratory research for a managerial model for mhealth start ups in low and middle income countries
2015-12-14Tecnologias móveis na saúde (mHealth) representam há alguns anos a força de transformação para melhorar problemas de saúde em países de baixa e média renda (LMIC). Embora vários estudos tenham identificado ... -
A qualitative study of the internationalization of born-global technology start-ups in Brazil
2015-12-17O fenômeno das empresas born globals e a internacionalização de empresas brasileiras de base tecnológica são tópicos recentes na literatura acadêmica, devido também ao fenômeno ser recente. Não existem muitos estudados ... -
Coffee voluntary standards systems a study of the states of Minas Gerais and São Paulo
2015-12-18In order to adapt to new markets, the coffee supply chain has gone through numerous changes during the last years, which led to the creation of the voluntary standard systems. Adopting a Voluntary Standard System (VSS) ... -
The eager fight for supremacy in the online service industry: a comparative study of M&A activities: case studies of Apple, Google and Microsoft
2015-12-18The Online Service Industry is characterized by high M&A activity in the time from 2005 to 2015. Especially the leading companies Apple, Google and Microsoft embed this way of inorganic growth in their corporate strategy. ... -
Co-creation in hospitality industry: a case study on the drivers of traveler-generated content
2015-12-18User-generated content in travel industry is the phenomenon studied in this research, which aims to fill the literature gap on the drivers to write reviews on TripAdvisor. The object of study is relevant from a managerial ... -
The Brazilian student housing market: an exploratory study
2016This research analyzes the emerging and growing student housing market in Brazil with the objective of establishing the market attractiveness and potential for investors and entrepreneurs. Because of the underdeveloped ... -
The use and misuse of graphs in stand-alone annual reports
2016Previous studies have proven that graphs are often manipulated to feign a better and sometimes unreal image of the company to investors and other users of annual reports, who rely on graphical disclosure in their decision-making ... -
Social media crises in the organization: exploring management strategies through cases from France and Brazil
2016The aim of this Master’s thesis has been to shed light on the response strategies that organizations are implementing when facing a crisis created on or amplified by social media. Since the development of social media in ... -
Challenges of the growth phase for a Brazilian social enterprise: the case of 4YOU2
2016This thesis is a case study on 4YOU2, a Brazilian social enterprise whose value proposition is bringing high-quality English language instruction to underprivileged Brazilians. 4YOU2 was founded in 2012 and, in 2016, the ... -
Mobile money and women empowerment in Sub-Saharan Africa: an exploratory study
2016This research explores the relationship between the penetration of mobile money services and the state of women empowerment across 30 Sub-Saharan African countries. Our purpose is to determine whether fostering the development ... -
Entry mode choice and market selection of born globals in developing countries: a multiple-case study of the ecuadorian software sector
2016-01-08The 'Born Global' phenomenon refers to companies that regard the global market as their natural context and that start their internationalization process very early after inception. Traditional theories like the Uppsala ... -
Start-up acquisition: motivations, difficulties and lesson learned
2016-01-14In a continuous survival effort, corporations search for different ways to expand their business within the market in which they already operate, or within new desired markets. To reach their objectives, the employees ... -
Entry on the Brazilian renewable power market: a case study
2016-01-27International climate conferences as well as growing awareness over sustainability issues have shed light on the key role renewable energies would play in the energy transition. As opposed to fossil fuels, they can be ... -
Structuring a startup's operations in an emerging market
2016-02-08The present work analyzes the establishment of a startup’s operations and the structuring all of the processes required to start up the business, launch the platform and keep it working. The thesis’ main focus can therefore ... -
Content marketing and brand engagement on social media: a study of Facebook´s posts in the ecommerce industry in Brazil
2016-02-17Content marketing refers to marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. It is focused not on selling, but on communicating with customers and ... -
Ecommerce as internationalization strategy: an exploratory study based on premium fashion brazilian brands: case study of farfetch
2016-02-22As stated by Hoffmann and Coste-Manière (2012) 'The web is a mass medium that contrast completely with the traditional codes of exclusivity associated with the luxury industry, and has long been simply rejected by the ... -
International entry modes in Brazil and the CAGE distances effects
2016-02-25The international entry mode choices have a relevant importance for the impact they have on successful internationalization strategies. Many theories have been developed to describe which entry mode may be better than ... -
A comparative study of the credit card market dynamics in Mexico and Brazil
2016-02-25This research analyzes and compares the attractiveness of the Brazilian and Mexican credit card markets from a financial firm’s perspective. The market dynamics in Latin America’s two economic powerhouses are fleshed out ...
