Browsing FGV EBAPE - Dissertações, Mestrado em Gestão Empresarial by Title "O setor de seguros e o marketing de relacionamento"

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    • O setor de seguros e o marketing de relacionamento 

      Castro, Alexsandre de
      2004
      The great growth of the market insurer in Brazil brought, to the long one of the last ones, difficulties for the companies to become related adequately with its customers (correctors and insured), compelling them to rethink ...