Listagem FGV EBAPE - Dissertações, Mestrado em Gestão Empresarial por Orientador "Gonçalves, Ana Paula Borges"
Itens para a visualização no momento 1-8 of 8
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An analysis of the perceived service quality of hospitality industry in Rio de Janeiro through the SERVQUAL model: a multiple case study
2016-01-28Brazil is under political and financial crises where the end seems far away. Because of that, researchers argue that the hotel rooms offered by Rio de Janeiro, built to host the Olympic Games 2016, will be difficult to ... -
Comportamento de compra dos consumidores num ambiente multicanal: o caso de um grande varejista brasileiro
2015-12-14In recent decades, retail has undergone several transformations. In particular, after the popularization of the internet, the role of physical and virtual channels have changed. These changes had a direct affect on the ... -
Crowdfunding no Brasil: uma análise sobre as motivações de quem participa
2014-12-12The purpose of this paper is to examine the motivations for the participation of supporters in the Brazilian reward-based model of crowdfunding, taking into consideration the aspects disclosed in the north-american research ... -
Foreign direct investment in oil and gas in Colombia: qualitative research of main barriers
2016-11-09This research aimed to identify the main investment barriers for Foreign Direct Investment (FDI) in Oil and Gas in Colombia. The first part of the research was the literature review in which the Survey from the Fraser ... -
The impact of corporate social responsibility on the Peruvian consumer’s purchasing behavior
2015-10-28This exploratory research aims to find out the extent to which Corporate Social Responsibility (CSR) impacts the purchasing behavior of Peruvian consumers when it comes to convenience food products. The study includes ... -
The Lisbon town-center retailing: a study of consumers'drivers
2017-03-14Esta pesquisa tem por objetivo a procura e descoberta dos drivers que levam os consumidores a optar pelo CBD como o formato de retalho em que fazem as suas compras. Em particular, o estudo foi conduzido no centro da cidade ... -
Mobile ID in physical access control applications
2016-11-10Today there exist a myriad of different types of physical access control systems (PACS) that use a smart card or mobile device as a key. The mobile device enabled smart locks, as they are often referred to, operate using ... -
Quais as motivações da classe C brasileira no consumo de turismo? - análise de caso da agência VRM Turismo
2014-12-17Neste estudo buscou-se aprofundar o conhecimento do comportamento de consumo de turismo, de moradores da comunidade da Rocinha – Rio de Janeiro, que foi escolhida devido a seu contingente populacional e comércio ativo. A ...
