Now showing items 1-2 of 2

    • El camino se hace al andar: la trayectoria de las multinacionales brasileñas 

      Fleury, Afonso Carlos Correa; Fleury, Maria Tereza Leme; Reis, Germano Glufke
      2010
      This paper analyzes the advantages of emerging market multinationals. It analyzes the internationalization process of 12 Brazilian multinational firms within a historical context and identifies the comparative advantages ...
    • Workplace authenticity as an attribute of employer attractiveness 

      Reis, Germano Glufke; Lacombe, Beatriz Maria Braga; Trullen, Jordi
      2017
      Purpose: The purpose of this paper is to investigate the relevance of authenticity as a possible attribute of employer attractiveness. Additionally, the study compares authenticity to other factors of attractiveness, such ...