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    • Store patronage and retail competition in emerging markets 

      Barki, Edgard Elie Roger; Zambaldi, Felipe; Lourenço, Carlos Eduardo; Castro, Cristiano do Amaral Britto de
      2016
      Large and local retailers' competition for customer patronage in emerging markets has received limited attention. One main discussion when analysing emerging markets is the role of large retailers and local companies. In ...