No Brasil, os varejos de grande escala estão perdendo espaço para os formatos menores como pequenos supermercados, mercadinhos, feiras, padarias, entre outros. Além disso, a inflação baixa e os preços sem grandes diferenças ...

This thesis deals, based on Estelami and De Maeyer (2004) studies, with subject that merits further academic investigation: the Consumer Price Knowledge for durable goods (ESTELAMI and LEHMANN, 2001). At first, the examination ...

This work intends to review the literature about transaction costs economics, propose a governance structures model and stipulative operational definition for idiosyncratic investments.

Artificial Intelligence techniques can be applied to library circulation transactions to generate suggestions of items relevant to patrons and researchers. The Recommendation System presented in this report is based on ...

This paper is about brands owned by or controlled by retail trade supermarkets. We analyze the market characteristics of the products composing these brands, the consumers perception of same and the modifications in the ...

Under many points of view, Paulista avenue has a central importance in the city of São Paulo, such as the concentration of the seats of economic power - particularly of financial capital - political demonstrations, ...

This report refers to the first part of a research financed by the Center for Researches and Publications (GV-Pesquisa) at EAESP-FGV and supported by the National Council of Scientific and Technological Development. It ...

Despite the fact that the biotech industry is now facing a high progress stage, this sector deals with several issues that make difficult new ventures creation. New companies usually face the challenge of being scarce in ...

Um novo mercado se desenvolveu no Brasil após a privatização das empresas de telecomunicações. Esse mercado é o de provimento de serviços de operação e manutenção das redes de telecomunicações para as operadoras. Esses ...

A June 2004 survey by the CMO Council of 320 senior marketing executives indicated that few high techcompanies (Iess than 20%) to date had developed meaningful, comprehensive measures and metrics for their marketing ...