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Author
    Abduni, Leila Mohamad (1)Abel, Luiz Fernando (1)Aguilera, Paola (1)Albrecht, Christian (1)Almeida, José Eduardo Costa de (1)Ambrosini, Mattia (1)Antunes, Victoria Villela Nunes (1)Apsan, Michel (1)Babayan, Grant Allen (1)Ballestreri, Gustavo da Paz (1)... View More
Advisor
    Prado Júnior, Sérvio Túlio (25)Barki, Edgard Elie Roger (22)Pereira, Luís Henrique (22)Sarfati, Gilberto (19)Costa, Ligia Maura (15)Pacheco, Julia Alice Sophia von Maltzan (15)Andreassi, Tales (14)Curado, Isabela Baleeiro (13)Farias, Lauro Emilio Gonzalez (10)Alves, Mário Aquino (8)... View More
Subject
    Empreendedorismo (20)Brazil (18)Comportamento do consumidor (18)Planejamento estratégico (15)Brasil (14)Estratégia (14)Globalização (13)Empresas multinacionais (12)Marketing (12)Sustentabilidade (11)... View More
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    Administração de empresas (1)
    Ciência política (234)
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    Escolas (234)... View More
Date Issued
    2020 (3)2019 (21)2018 (24)2017 (22)2016 (37)2015 (26)2014 (33)2013 (29)2012 (24)2011 (15)
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    Dissertation (234)

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Developing effective measures to implement gender diversity in the workplace 

La Masa, Francesco (2018-02-04)
Examination Board: Gelis Filho, Antonio; Rochman, Ricardo Ratner
This paper is designed to explore existing initiatives to develop a diverse workplace and propose additional measures to achieve and exploit the power of an empowered diversity, without unsettling the corporate culture. ...
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Purpose-built accommodations: what attributes do students value more when choosing where to live? 

Giannella, Marcela Gomes (2018-01-10)
Examination Board: Pereira, Luís Henrique; Santos, Heloísa Mônaco dos
This research reveals what attributes and services student housings and purpose-built accommodations provide their target groups with. It analyzes not only the developing and growing student housing market in Brazil but ...
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Zara’s brand perception: a comparative approach between Brazil and Spain 

Pretti, Nelson (2018-01-10)
Examination Board: Pereira, Luís Henrique; Rossi, George Bedinelli
In this study, the author analyses the effects of country of origin and brand positioning on consumer’s brand perception and purchase intention of the brand ZARA. For the analysis, the author uses online survey to collect ...
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Strategic analysis for the internationalization of the Brazilian brand Lina Dellic 

Bereta, Gabriela Bianchim (2018)
Examination Board: Morgado, Maurício Gerbaudo; Hemzo, Miguel Angelo
This paper presents a case study which demonstrates the rapid growth of a small Brazilian fashion company called Lina Dellic. Engagement and care in the production chain and with partners, the production of high quality ...
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Supermarkets and private standards of sustainability: the responsibility to protect without protectionism 

Megale, Tiago Matsuoka (2018)
Examination Board: Betiol, Luciana Stocco; Thorstensen, Vera Helena
The current international economic scenario is characterized by the presence of an increasing number of multinational enterprises, the formation of global value chains and the creation of transnational regulatory networks. ...
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The impact of corporate bankruptcy laws on entrepreneurship: a focus on the French corporate bankruptcy reform of 2006 

Ceccaldi, Alexis Pierre Philippe (2018)
Examination Board: Morgado, Maurício Gerbaudo; Rochman, Ricardo Ratner
The purpose of this study is to investigate the potential effect of corporate bankruptcy laws on entrepreneurship. The aim is to understand whether or not the change in corporate bankruptcy laws can stimulate entrepreneurial ...
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International bank guarantees in globalized world: the financial, comercial, legal and political risks of international trade transactions 

Pacheco, Mariana Pereira de Morais (2018)
Examination Board: Basso, Maristela; Sarfati, Gilberto
This thesis discusses the financial, commercial, political and legal risks of international trade operations involving International Bank Guarantees. It starts by defining the most usual international trade instruments ...
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Supply chain risk management in Brazil: analysis of the recycling sector 

Barbuio, Claudia Alessandra (2018-01)
Examination Board: Ferreira, Fernando Coelho Martins; Paula, Veronica Freitas de
The research objective of this dissertation is to identify the main risks and challenges that affect the recycling industry in Brazil and the practices adopted by this industry’s players to face them. The recycling industry ...
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'The luxury market in Brazil: an analysis of its complexity' 

Ruggiero, Lorenzo de (2017-12-20)
Examination Board: Rochman, Ricardo Ratner; Gelis Filho, Antonio
The aim of the present research thesis is to investigate the luxury market in Brazil and how brand can survive in such context. All over the world this sector is becoming more and more crucial, due to many factors, such ...
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A study of the musical theatre industry and production in São Paulo: challenges and opportunities 

Montangerand, Candice Lúcia Chris Aché (2017-12-13)
Examination Board: Rosenthal, Benjamin; Rocha, Thelma Valeria
A presente pesquisa é um estudo da indústria de teatro musical em São Paulo, destacando os principais desafios e oportunidades que a indústria enfrenta. Tal análise permite alcançar o objetivo principal do trabalho, que é ...
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