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Now showing items 161-170 of 234
Business support networks for social businesses: a study of the Brazilian ecosystem
(2014-01-28)
Negócios sociais, empresas autossuficientes com objetivos principalmente sociais estão a surgir e a mudar o cenário económico mundial. No Brasil, o campo de Empreendedorismo Social promete ajudar a resolver os vários ...
Social and entrepreneurial values profiles
(2014-01-23)
The person of the entrepreneur has intrigued academics for years. Consequently, numerous approaches have been applied to understand who the entrepreneur is, his personality and behaviors. The main schools debating about ...
Line extension influence on brand image: a study on the alcoholic beverage market in Brazil
(2014)
The present study has the objective of understanding the influence of line extensions on the image of vodka brands. The research was performed by organizing various focus groups with vodka consumers in São Paulo. These ...
Use of the lean model at Pro Sky
(2014)
O modelo lean startup representa uma forma recente de desenvolver novos produtos e serviço. No entanto, existe pouca informação sobre a implementação em empresas. O autor desta tese aborda esta lacuna na literatura, ...
Corporate diplomacy in action: diplomatic ties of Maersk in Brazil
(2014)
Durante as últimas três décadas, a globalização tem empurrado empresas em direção a internacionalização, e consequentemente essas mesmas corporações tem se tornada instituições independentes parecidas com estados. Estes ...
Analyzing the CEMS intrapreneurial level using the GET2 test
(2014)
This thesis is mainly focused on the intrapreneurial level of CEMS students around the world. Organizations are seeking to hire people with an entrepreneurial personality. This means that companies are looking for someone ...
Cinema attendance during crises is there a relationship between cinema attendance and the state of the economy in France in the period 1992-2012?
(2013-12-11)
O presente estudo teve como objetivo testar se a situação econômica teve um impacto sobre os hábitos de consumo de cinema na França, no período contemporâneo (1992-2012). O estudo aborda a relação entre indicadores econômicos ...
Pompidou & Pompeia: a parallel between the management strategies of two cultural institutions in the French and Brazilian contexts
(2013-12-05)
The present research was conducted in the form of a multiple-case study of the two cultural institutions in the French and the Brazilian contexts. The Pompidou Center is a State-funded presidential museum project, with the ...
The promised LAN: the transformative power of information and communications technology in developing countries
(2013-12-05)
This thesis analyzes the prospects and implications of investment in Information and Communications Technology (ICT) in developing countries, particularly in terms of education, to spur the implementation of a more modern ...
Creating buyer-supplier commitment in food supply chains at the base of the pyramid
(2013-11-26)
Esta pesquisa analisa o papel dos aspectos relacionais tais como confiança, comprometimento, interdependência e uso de poder âmbito das estratégias de negócios inclusivos que envolvem pequenos agricultores nas cadeias de ...
