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Now showing items 101-110 of 234
Start-up acquisition: motivations, difficulties and lesson learned
(2016-01-14)
In a continuous survival effort, corporations search for different ways to expand their business within the market in which they already operate, or within new desired markets. To reach their objectives, the employees ...
Entry mode choice and market selection of born globals in developing countries: a multiple-case study of the ecuadorian software sector
(2016-01-08)
The 'Born Global' phenomenon refers to companies that regard the global market as their natural context and that start their internationalization process very early after inception. Traditional theories like the Uppsala ...
The Brazilian student housing market: an exploratory study
(2016)
This research analyzes the emerging and growing student housing market in Brazil with the objective of establishing the market attractiveness and potential for investors and entrepreneurs. Because of the underdeveloped ...
The use and misuse of graphs in stand-alone annual reports
(2016)
Previous studies have proven that graphs are often manipulated to feign a better and sometimes unreal image of the company to investors and other users of annual reports, who rely on graphical disclosure in their decision-making ...
Social media crises in the organization: exploring management strategies through cases from France and Brazil
(2016)
The aim of this Master’s thesis has been to shed light on the response strategies that organizations are implementing when facing a crisis created on or amplified by social media. Since the development of social media in ...
Challenges of the growth phase for a Brazilian social enterprise: the case of 4YOU2
(2016)
This thesis is a case study on 4YOU2, a Brazilian social enterprise whose value proposition is bringing high-quality English language instruction to underprivileged Brazilians. 4YOU2 was founded in 2012 and, in 2016, the ...
Mobile money and women empowerment in Sub-Saharan Africa: an exploratory study
(2016)
This research explores the relationship between the penetration of mobile money services and the state of women empowerment across 30 Sub-Saharan African countries. Our purpose is to determine whether fostering the development ...
Coffee voluntary standards systems a study of the states of Minas Gerais and São Paulo
(2015-12-18)
In order to adapt to new markets, the coffee supply chain has gone through numerous changes during the last years, which led to the creation of the voluntary standard systems. Adopting a Voluntary Standard System (VSS) ...
The eager fight for supremacy in the online service industry: a comparative study of M&A activities: case studies of Apple, Google and Microsoft
(2015-12-18)
The Online Service Industry is characterized by high M&A activity in the time from 2005 to 2015. Especially the leading companies Apple, Google and Microsoft embed this way of inorganic growth in their corporate strategy. ...
Co-creation in hospitality industry: a case study on the drivers of traveler-generated content
(2015-12-18)
User-generated content in travel industry is the phenomenon studied in this research, which aims to fill the literature gap on the drivers to write reviews on TripAdvisor. The object of study is relevant from a managerial ...
