Browsing FGV EAESP - Escola de Administração de Empresas de São Paulo by Title "Orientação para o mercado e desempenho financeiro: o panorama das concessionárias general motors no ramo automobilístico brasileiro"
Now showing items 1-1 of 1
-
Orientação para o mercado e desempenho financeiro: o panorama das concessionárias general motors no ramo automobilístico brasileiro
2000This report concerns a research about the Impact of Market Orientation on Financial Performance. It was undertaken a theoretical review and then a conceptual model was deigned. The model was empirically tested with data ...
