Browsing Documentos Indexados pela Scielo by Title "The weight of retail, the weight in retail and identity: an analysis of plus size consumers"

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O peso do varejo, o peso no varejo e a identidade: uma análise de consumidoras plus size

Zanette, Maria Carolina; Lourenço, Carlos Eduardo; Brito, Eliane Pereira Zamith
2013-12-01

This paper examines the concept of identity from the perspective of plus size women' s consumption of fashion. 14 phenomenological interviews were conducted and analyzed from a hermeneutical perspective. Three thematic ...