Browsing Documentos Indexados pela Scielo by Subject "Indústria de software"

Now showing items 1-2 of 2

    • RM Sistemas: as dores do crescimento 

      Soares, Warney; Dornelas, Rachel Matos; Guimarães, Liliane de Oliveira; Pereira, Denise de Castro
      2007-12-01
      This teaching case describes the process of set up and development of one of the largest Brazilian software firms. It aims to discuss the positioning strategy of the firm into the Brazilian market, the threats to its growth ...

    • Setor de agências de internet no Brasil: análise de concorrência a partir de simulação dinâmica de sistemas 

      Martins, Antony José Souza; Azevedo, Paulo Furquim de
      2008-04-01
      This paper aims to analyze the dynamics of market share of different strategic groups that are part of the internet agencies industry in Brazil as well as the changes due to modifications in its critical variables such as ...