Itens para a visualização no momento 1-6 of 6

    • Comércio eletrônico: fazendo negócios por meio da internet 

      Diniz, Eduardo Henrique
      1999-04-01
      Electronic commerce has potential for levering business activities to add value to products and services, either in business-to-business or in business-to-customer transactions. Based on the Internet, which supports the ...
    • Comércio eletrônico: um estudo no setor bancário 

      Albertin, Alberto Luiz
      1999-04-01
      The new business environment, as national as international, has deeply changed, and the information technology has a special value on the changes. This situation includes since new technologies, or new applications, to ...
    • Criação e teste de um modelo para avaliação de websites de comércio eletrônico 

      Joia, Luiz Antonio; Oliveira, Luiz Claudio Barbosa de
      2008-02-01
      The scope of this research is to develop and test a model for evaluating B2C e-commerce websites quantitatively. Consequently, this study seeks to investigate the relationship between the website interface of B2C e-commerce ...
    • Um estudo empírico sobre os benefícios da procura e do uso da Internet como fonte de informações 

      Hernandez, José Mauro da Costa
      2002-12-01
      This study replicates previous studies focusing on consumer information search benefits and introduces the Internet as a source of information to investigate whether its users obtained more benefits in the purchase of new ...
    • Evolução do uso da Web pelos bancos 

      Diniz, Eduardo Henrique
      2000-08-01
      This paper presents an analysis of the Web banking evolution based on a survey on 300 bank Web sites in three countries - Brazil, United States and Spain - from 1997 to 1999. Looking at works that have being published on ...
    • Os melhores e os piores: o boca a boca em sites de varejo eletrônico 

      Inocêncio, Fabrício de Carvalho; Marques, Érico Veras
      2016-10-01
      This paper aims to investigate the internal dimensions of Word-of-mouth (WOM) behavior, comparing the best and the worst Brazilian e-tail websites in four dimensions: intensity, positive valence, negative valence and ...