Browsing Produção Intelectual em Bases Externas by Title "Understanding how innovation takes place in service companies - an exploratory study of companies in Brazil"
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Como ocorrem as inovações em serviços? um estudo exploratório de empresas no Brasil
2011The main objective of this paper is to improve the understanding of the phenomenon of innovation in service companies. It focuses on the idea that in order to study and understand how innovation processes take place, a ...
