Browsing Produção Intelectual em Bases Externas by Title "Social learning and network externalities in decision making"

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    • Social learning and network externalities in decision making 

      Huang, Dongling; Markovitch, Dmitri G.; Ying, Yuanping
      2017
      Purpose - This paper aims to identify the effects of social learning and network externalities by conditioning on product quality and early sales momentum. This approach is demonstrated using film sales data. Design/meth ...