Browsing Produção Intelectual em Bases Externas by Subject "Franquias (Comércio varejista)"

Now showing items 1-5 of 5

    • De desempregado a empresário: uma ameaça ou a oportunidade que faltava? 

      Pech, Gerson
      2016-01-01
      Fired from the company he worked for, Marcos Mesquita needs to taka a decision about the investment he will do with his severance pay. He studies the possibility of opening a franchise, but is not sure about whether this ...

    • Franchisor-franchisee relationship quality: time of relationship and performance 

      Varotto, Luís Fernando; Parente, Juracy Gomes
      2016-12-01
      Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and ...

    • Le Chef Gatô: criação e expansão de uma empresa de doces e chocolates finos 

      Ferreira, Fernando Coelho Martins; Menegon, Letícia Fantinato; Balian, José Eduardo Amato
      2017-12-27
      Founded in 2011, Le Chef Gatô has become a commercial hit through its fine sweets and chocolates. Since then, the company has been keeping a consistent growth trajectory, and starts to pave the road for a new expansion ...

    • Midas CS: os desafios para implantação de um RH estratégico 

      Higa, Valter Genchin
      2016-01-01
      Amanda Amara has just hired as Human Resources director at Midas CS, a company that has one of the largest franchising networks in Brazil’s food sector. For the founder and president of the company, one of the great ...

    • Resources and competences for franchising innovation 

      Melo, Pedro Lucas de Resende; Andreassi, Tales; Oliveira Junior, Moacir de Miranda
      2009
      In Brazil, franchising invoices R$55 billion/year; there are 71,950 franchised units of 1,380 chains. Entrepreneurs prefer franchising for the support and lower firm mortality, especially during these times of financial ...