Listagem Produção Intelectual em Bases Externas por Assunto "Ética empresarial"
Itens para a visualização no momento 1-20 of 21
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Uma boa história ajuda a vender mais. E agora?
2016-01-01Ana Claudia Teixeira founded ‘Comidinhas da Itália’ and soon became a successful entrepreneur, producing pasta. But after disagreements with his partner Luisa, Ana Claudia suffered an avalanche of negative news about the ... -
Business ethics in Latin America
1997-10Business ethics is a relatively new topic of academic discussion in Latin America. Corruption and impunity came to be serious moral diseases in the region, probably as a result of a long period of dictatorship in most ... -
Corrupção e as empresas
2014-04-30 -
De Il principe a Il esecutivo: Maquiavel no século XXI
2017-04-10Enquanto olharmos a corrupção apenas pela perspectiva moral e ética, não saberemos combater os incentivos que levam il esecutivo às práticas lesivas para crescer e consolidar seu poder. -
Dilemas éticos
2006-10-03 -
Eficácia limitada
2005-10-03Os escândalos financeiros envolvendo grandes corporações trouxeram para o primeiro plano a necessidade de maior vigilância sobre o comportamento de empresas e de seus principais executivos. Para coibir o surgimento de novas ... -
Ethical standards in advertising: a worldwide perspective
1999-04An empirical study indicates how close advertisers from all the continents have been from the natural law and other fundamental moral principles. In their professional activities, many advertisers assumed the philosophical ... -
Ethically questionable negotiating: the interactive effects of trust, competitiveness, and situation favorability on ethical decision making
2013-10This study explores the direct and interactive effects of individual differences in interpersonal trust and negotiation style on ethical decision-making processes across commonly faced negotiation situations. Individual ... -
É possível ensinar ética?
2012-05-15 -
Ética para inglês ver?
2005-10-03Nunca se falou tanto em ética no mundo corporativo. Muitas organizações, preocupadas com a construção de uma imagem positiva de si mesmas, usam o conceito como alavanca promocional em planos de marketing. Outras adotam o ... -
Inverting the pyramid of values? Trends in less-developed countries
2009-12The authors discuss the consistency of transnational companies in their home, as well as in less developed host countries, concerning ethics, values and social responsibility. Ethical behavior offers good reputation, ... -
Mesmice ética
2004-10-03 -
A permanência da religião
2007-10-03Aparentemente, religião e espiritualidade soam distante da administração. De fato, a administração esforça-se por parecer científica, e como tal espera-se que tome como base os princípios da razão. Contudo,o artigo mostra ... -
Preceitos e normas internas (kakun) de casas comerciais japonesas: um estudo sobre a longevidade e a ética da corporação japonesa
2008-12-01The present study about corporations from one the one of biggest world-wide economy is justified in a world without borders in which we live today and where cultural differences affect any business relations. This article ... -
Responsible management: engaging moral reflexive practice through threshold concepts
2015-03In this conceptual paper we argue that, to date, principles of responsible management have not impacted practice as anticipated because of a disconnect between knowledge and practice. This disconnect means that an awareness ... -
A retórica do Marketing
2008-10-03A história da área de Marketing mostra seu esforço no uso de truques discursivos que a aproximam de blefe e mentira e de um posicionamento ilusoriamente estratégico -
Small-sized suppliers entering large markets: an ethical initiative of the Caras do Brasil program
2013-02The Po de A double dagger A(0)car Group was a pioneer in food retailing in Brazil and is now one of the largest Brazilian retailers. Working in a pulverized market characterized by small players, the Group produces US$ ... -
The social commitment of brazilian managers: The concept, a scale, and an empirical study of corporate social responsibility
2010The purpose of this study is to analyze the attitudes of Brazilian managers toward Corporate Social Responsibility, defined as their willingness to simultaneously meet the economic, legal, and ethical commitments that bind ... -
Speak now or forever hold your peace?: an essay on whistleblowing and its interfaces with the Brazilian culture
2013-12-01Since the last decade corporate scandals have drawn public attention to the importance of whistleblowers, resulting in the creation of policies and statutes which rely heavily on whistleblowing, especially in the United ...
