Browsing Produção Intelectual em Bases Externas by Author "Vieira, Marcelo Milano Falcão"
Now showing items 1-14 of 14
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Banks and social responsibility: incorporating social practice in organizational structures
Ventura, Elvira Cruvinel Ferreira; Vieira, Marcelo Milano Falcão
2007The purpose of the paper is to analyze the dissemination of structural arrangements relating to the Corporate Social Responsibility (CSR) movement within the field of banking organizations in Brazil. The paper is part of ... -
A construção do ‘real’ e práticas discursivas: o poder nos processos de institucionaliz(ação)
Peci, Alketa; Vieira, Marcelo Milano Falcão; Clegg, Stewart
2006-09-01Starting with a critique of the epistemological and ontological bases of neo-institutionalism, in this article we defend the potential for the application of post-structuralist perspectives, particularly that presented by ... -
Culture as educational intervention for change: The experience of the Neighbourhood-School Programme in the city of Nova Iguaçu, Brazil
Vieira, Marcelo Milano Falcão; Knopp, Glauco da Costa; Costa, Marcus de Lontra
2011The relationship between culture and educational action for social transformation has been a major talking point in contemporary debate. In Brazil, some local governments have been assuming a leading role in development ... -
The discursive formation of a scientific field
Peci, Alketa; Vieira, Marcelo Milano Falcão
2009In this article, we seek to analyze the formation of the scientific field of Genetics in the USA, from the late 19th to the early 20th century, by means of a historical perspective. The Foucauldian discursive approach and ... -
Eight propositions towards new possibilities of studying organizing and organization
Vieira, Marcelo Milano Falcão; Silva, Rosimeri Carvalho da
2011The aim of this paper is to discuss the subordination of administrative theories based on market relations, which leads us to a single model of organization, namely the enterprise. This is a theoretical essay which presents ... -
Eight propositions towards new possibilities of studying organizing and organizations
Vieira, Marcelo Milano Falcão; Silva, Rosimeri Carvalho da
2011-12-01The aim of this paper is to discuss the subordination of administrative theories based on market relations, which leads us to a single model of organization, namely the enterprise. This is a theoretical essay which presents ... -
O fenômeno da empresarização e a busca por alternativas na produção, comercialização e distribuição da música no Brasil como formas de resistência
Vieira, Marcelo Milano Falcão; Darbilly, Leonardo Vasconcelos Cavalier; Barros, Denise Franca
2012-06-01The aim of this paper is to discuss new forms of production, commercialization and distribution of music as possibilities of resistance to hegemonic practices traditionally used by major labels, through the presentation ... -
Funcionalidade burocrática nas universidades federais: conflito em tempos de mudança
Vieira, Euripedes Falcão; Vieira, Marcelo Milano Falcão
2004-06-01 -
Geostrategy of economic spaces: innovation and change in Latin America territorial administration
Vieira, Euripedes Falcão; Vieira, Marcelo Milano Falcão
2008In this essay we analyze the geostrategy of economic spaces in the sphere of new links in the global economy, placing Latin America in the scenario of the new world order. The geostrategic dimension of economic spaces ... -
Market rationality inside voluntary sector: an analysis of five organizations in Rio de Janeiro, Brazil
Lacerda, Daniel S.; Vieira, Marcelo Milano Falcão
2011-12What we now understand as rational and logical in today's world provides a mental scheme to take action, based on a framework of premises and values. These rules aim to maximize the utility of consequences, despite of any ... -
Pessoa com deficiência intelectual: a nova ralé das organizações do trabalho
Bezerra, Sérgio Sampaio; Vieira, Marcelo Milano Falcão
2012-04-01As social issues became part of current organizational studies, this essay analyses the promotion of equal opportunities to mentally challenged workers in the context of modern organizations, taking rationality as a guiding ... -
Sobre a dimensão tempo-espaço na análise organizacional
Vergara, Sylvia Constant; Vieira, Marcelo Milano Falcão
2005-06-01The purpose of this essay is to discuss the time-space dimension in human reality evolution and search for an answer to the following question: is that dimension helpful for the understanding of organizations? Why? It is ... -
Tréplica
Vieira, Marcelo Milano Falcão; Vieira, Euripedes Falcão
2004-06-01 -
Woody Allen e o mercado
Vieira, Marcelo Milano Falcão; Lengler, Jorge Francisco Bertinetti; Fachin, Roberto Costa
2003-10-03Instrumento fundamental do marketing e conceito indispensável para a tomada de decisões, a segmentação de mercado pode guardar aspectos insuspeitados – e muito pouco nobres. Inspirado por um filme de Woody Allen, este ...












