Now showing items 21-38 of 38

    • Novo empreendedorismo 

      Andreassi, Tales; Tasic, Igor Alexander Bello
      2009-05-26
      Novo modelo propõe uma inversão na forma tradicional de se compreender e ensinar o empreendedorismo. Em vez de focar nas causas para se abrir um novo negócio, surge um atenção especial aos efeitos das ações já tomadas.
    • Onde investir nos BRICS? uma análise sob o prisma da organização industrial 

      Albuja, Cristian Diego; Garcia, Fábio Gallo; Moreiras, Luiz Maurício Franco; Tambosi Filho, Elmo
      2011
      The objective of this study is to identify the most interesting industries for investing in Brazil, Russia, India e China (BRICs), according to risk-return and value premises, based in the theory of Industrial Organization ...
    • Onde investir nos BRICS?: uma análise sob o prisma da organização industrial 

      Albuja, Cristian Diego; Garcia, Fábio Gallo; Moreiras, Luiz Maurício Franco; Tambosi Filho, Elmo
      2011-08-01
      The objective of this study is to identify the most interesting industries for investing in Brazil, Russia, India e China (BRICs), according to risk-return and value premises, based in the theory of Industrial Organization ...
    • The partnership between an entrepreneurship support agency and an association: From conception to integration in fair trade 

      Schmitt, Valentina Gomes Haensel
      2012
      This article describes the partnership between the Agency for Entrepreneurship and Small Business - SEBRAE/Santa Catarina - and the organization Toca Tapetes, discussing the process of inserting the organization Toca ...
    • Políticas públicas de empreendedorismo para a população de baixa renda: transformando necessidades em oportunidades 

      Flory, Henrique; Andreassi, Tales; Teixeira, Marco Antonio Carvalho
      2013-01-01
      This paper aims to describe and analyze, in an exploratory-descriptive way, two case studies on support programs for entrepreneurship among low-income populations, in the communities of São José dos Campos and Tarumã. The ...
    • Presença de competências empreendedoras em tomadores de microcrédito produtivo orientado 

      Arnaut, Pedro Gilberto; Picchiai, Djair
      2016-04
      O conceito de microcrédito foi criado por Yunus em 1976, e uma de suas premissas é de que não falta ao indivíduo pobre aptidões para empreender, o que lhe falta são recursos. Outra premissa é que é possível garantir a ...
    • Rasguem o plano de negócio 

      Porto, Roseli Morena
      2012-05-15
    • Resources and competences for franchising innovation 

      Melo, Pedro Lucas de Resende; Andreassi, Tales; Oliveira Junior, Moacir de Miranda
      2009
      In Brazil, franchising invoices R$55 billion/year; there are 71,950 franchised units of 1,380 chains. Entrepreneurs prefer franchising for the support and lower firm mortality, especially during these times of financial ...
    • Segurando na mão de Deus: organizações religiosas e apoio ao empreendedorismo 

      Serafim, Maurício Custódio; Martes, Ana Cristina Braga; Rodriguez, Carlos L.
      2012-04-01
      The article investigates mechanisms offered by religious organizations to support entrepreneurial initiatives. We examine two organizations, one catholic and one protestant, using a qualitative case study design. The ...
    • Senso e contrassenso no papel do líder 

      Nassif, Vânia Maria Jorge; Andreassi, Tales
      2016-12-13
      Maria Cláudia, owner of a language school, faces a problem related to a virus contamination on the school website. She associates the problem to the recent hiring a teacher, who could be involved due to its unusual behavior ...
    • Social business dilemmas in Brasil: rede ASTA case 

      Iizuka, Edson Sadao; Varela, Carmen Augusta; Larroudé, Elisa Rodrigues Alves
      2015-08-01
      Social businesses seek financial, social and even environmental results. Academic knowledge on how such organizations operate, however, has emerged more recently. This article sought to investigate qualitatively the main ...
    • Só tecnologia não basta 

      Freitas, Wilson Aparecido; Cunha, Maria Alexandra Viegas Cortez da
      2014-01-01
      The manager of a visual communication company is betting on IT as being the solution for maintaining the company and making it grow. Up to what point is this bet reasonable? Can IT be given this responsibility? This teaching ...
    • Strategies for superior performance in recessions: pro or counter-cyclical? 

      Conti, Claudio Ramos; Goldszmidt, Rafael Guilherme Burstein; Vasconcelos, Flávio Carvalho de
      2015-06-01
      Recessions are recurring events in which most firms suffer severe impacts while others are less affected or may even prosper. Strategic management has made little progress in understanding such performance differences. In ...
    • Strategy and entrepreneurship: decision and creation under uncertainty 

      Tasic, Igor; Andreassi, Tales
      2008-06-27
      This work looks at the decision process of entrepreneurs when they create a new businessin an atmosphere of uncertainty and without clear objectives, using the notion of 'effectuation'. The effectualapproach suggests that, ...
    • Três décadas de pesquisa em empreendedorismo: uma revisão dos principais periódicos internacionais de empreendedorismo 

      Ferreira, Manuel Portugal; Pinto, Cláudia Sofia Frias; Miranda, Rui Mourato
      2015-08-01
      Entrepreneurship research has soared over the last three decades, partly based on applying theories and constructs from other disciplines and partly delving into its own object of study. In this paper we conduct a bibliometric ...
    • Universities, local partnerships and the promotion of youth entrepreneurship 

      Bezerra, Eder D.; Borges, Candido; Andreassi, Tales
      2017-10
      Youth entrepreneurship has gained prominence in recent years, but there are few studies which investigate the characteristics of companies created by students in the university environment (also known as 'student spin-off ...
    • A visit to the Baron 

      Bertero, Carlos Osmar; Iwai, Tatiana
      2005-12-01
      The towering figure of the Baron of Mauá holds an indisputable place in the economic development of Brazil. His trajectory is widely analyzed not only because of his important achievements, but also because he became the ...
    • Uma visita ao Barão 

      Bertero, Carlos Osmar; Iwai, Tatiana
      2005
      The towering figure of the Baron of Mauá holds an indisputable place in the economic development of Brazil. His trajectory is widely analyzed not only because of his important achievements, but also because he became the ...