Browsing Rede de Pesquisa e Conhecimento Aplicado by Subject "Cacau - Aspectos econômicos"
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Legitimacy as a barrier: an analysis of brazilian premium cocoa and chocolate legitimation process
2017How can a product be legitimated when the legitimation process includes another legitimate product as a barrier? To address this matter, we conducted a process theorization through in-depth analysis of interviews and ... -
Legitimacy as a barrier: an analysis of Brazilian premium cocoa and chocolate legitimation process
2017O Brasil participa em aproximadamente 29% da exportação mundial de café, sendo 15% de "café especial". A maior parte da exportação é composta por café commodity, influenciando a orientação da cadeia de valor por um paradigma ...
