Browsing by Subject "Fiat Automóveis"
Now showing items 1-3 of 3
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A construção compartilhada da satisfação: um estudo de caso sobre o Fiat Mio
2013-01-29The objective of this research project is to identify and analyse the way in which the company Fiat have collectively constructed a concept of consumer satisfaction by using the website Fiatmio.cc, a virtual space in which ... -
O impacto da orientação para o mercado sobre o desempenho financeiro: as concessionárias de veículos da Fiat no Brasil
2005-11-24This report concerns a research about the Impact of Market Orientation on Financial Performance. It was undertaken a theoretical review and then a conceptual model was designed. The model was empirically tested with data ... -
Iniciativa privada na educação pública: a fiat e o Programa Moto Perpétuo
2008The article presents the main results of a case study on the Moto Perpétuo [Perpetual Motion] Program by Fiat Automobiles S.A. which for five years (1997-2001) donated kits of auxiliary didactic materials to thousands of ...
