Browsing by Author "Abdalla, Márcio Moutinho"
Now showing items 1-4 of 4
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Antecedentes da intenção de recomendação: uma proposição com lanchonetes do tipo fast food
2012The fast and strong social and economic transformations in the economies of many countries has raised the competition for consumers. One of the elements required to adapt to such scenario is knowing customers and their ... -
Can we co-construct a field of management / administration engaged with the majority?
2021Dynamics contrary to the life of the majority mobilized by neo-imperial neo-liberal capitalism evolving toward neo-fascist populism has become virtually invisible to the field of Management/Administration, which is driven ... -
Finanças nos cursos de Administração: análise do interesse pessoal discente
2012The objective of this study was to evaluate the interest of Business Administration undergraduate students in the Finance area. To achieve this objective, fi ve constructs were used (Technical Knowledge, Practice Relevance, ... -
Repensando o duplo movimento polanyiano a partir do desenvolvimento de estratégias sociais: um olhar sobre o setor de energia nucleoelétrica à luz da opção decolonial
2014-12-12A tese de duplo movimento de Karl Polanyi teoriza mercado e sociedade como dois grandes blocos em oposição. Polanyi sugere que o mercado produziria um intenso efeito de degradação à sociedade que, por sua vez, estaria ...
