Browsing by Subject "Pesquisa - Metodologia"
Now showing items 21-26 of 26
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Search intensity versus search diversity: a false trade off?
2010-06An implicit tenet of modern search heuristics is that there is a mutually exclusive balance between two desirable goals: search diversity (or distribution), i.e., search through a maximum number of distinct areas, and, ... -
O tamanho da amostra na pesquisa de mercado
1970-12-01 -
Tipos de pesquisa em administração
1990-06 -
A validade da generalização
2009-12-01In this article, I discuss the validity of generalization on research results in the field of Social and Human Sciences. Furthermore, the analysis pursues shed light on the characteristics of extrapolation, extension and ... -
What is the use of a single-case study in management research?
2014-08-01The purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, ...
