Browsing by Author "Parente, Juracy Gomes"

Varejo: desafios e oportunidades em mercados emergentes

Barki, Edgard Elie Roger; Botelho, Delane; Parente, Juracy Gomes
2013-12-01

Varejo: luxo x Baixa renda

Parente, Juracy Gomes; Barki, Edgard; Geargeoura, Lucien
2008-10-03

As diferenças no comportamento e nos hábitos de consumo de ricos e pobres desafiam os profissionais do marketing a adaptarem suas estratégias para captar os desejos e necessidades desses extremos do varejo

Wasted positive intentions: the role of affection and abundance on household food waste

Araújo, Gustavo Porpino de; Wansink, Brian; Parente, Juracy Gomes
2016

This qualitative study, grounded theory oriented, identifies familial affection and preference for abundance as major drivers of wasted food in lower-middle income American families. These positive intentions provide an ...