Browsing by Author "Andreassi, Tales"

Now showing items 21-25 of 25

    • Repensar a graduação da EAESP: um estudo de caso de inovação 

      Andreassi, Tales
      2005-11-24
      This paper aims at studying several factors that influence the accomplishment and consecution of an innovation project. It does so by specifically analyzing the reformulation project of the business administration udergraduate ...

    • Resources and competences for franchising innovation 

      Melo, Pedro Lucas de Resende; Andreassi, Tales; Oliveira Junior, Moacir de Miranda
      2009
      In Brazil, franchising invoices R$55 billion/year; there are 71,950 franchised units of 1,380 chains. Entrepreneurs prefer franchising for the support and lower firm mortality, especially during these times of financial ...

    • Senso e contrassenso no papel do líder 

      Nassif, Vânia Maria Jorge; Andreassi, Tales
      2016-12-13
      Maria Cláudia, owner of a language school, faces a problem related to a virus contamination on the school website. She associates the problem to the recent hiring a teacher, who could be involved due to its unusual behavior ...

    • Strategy and entrepreneurship: decision and creation under uncertainty 

      Tasic, Igor; Andreassi, Tales
      2008-06-27
      This work looks at the decision process of entrepreneurs when they create a new businessin an atmosphere of uncertainty and without clear objectives, using the notion of 'effectuation'. The effectualapproach suggests that, ...

    • Universities, local partnerships and the promotion of youth entrepreneurship 

      Bezerra, Eder D.; Borges, Candido; Andreassi, Tales
      2017-10
      Youth entrepreneurship has gained prominence in recent years, but there are few studies which investigate the characteristics of companies created by students in the university environment (also known as 'student spin-off ...