Browsing FGV EBAPE - Dissertações, Mestrado em Gestão Empresarial by Author "Nascimento, Fabiano Pucci do"

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    • Responsabilidade social e marketing social: dois estudos de caso 

      Nascimento, Fabiano Pucci do
      2002
      The objective of this research was to identify and to determine the foremost elements present in the development of social responsibility actions and social marketing programs in industrial units of two enterprises, located ...