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A cross-cultural analysis of Brazilian and German planning orientations
(2017-03-13)
Esta tese investiga se o foco temporal (foco no longo prazo versus foco no curto prazo) influencia a relação entre conscienciosidade e o foco do planejamento (foco no processo versus foco no resultado) entre brasileiros e ...
An evaluation of the Business Model Canvas by technology-oriented startups in Brazil : a qualitative study about the usage of the tool by Brazilian entrepreneurs
(2016-01-28)
The following paper was conducted with the support of several entrepreneurs and startups from Brazil. The aim of the research was to find out which impact the Business Model Canvas, further abbreviated as BMC, has on ...
The analysis of foreign market entry strategies on the basis of different cultural backgrounds and environments: a qualitative study characterising the differences and similarities of Brazilian and European firms
(2016-01-28)
Moving into a new and foreign market can be challenging, especially when such market has a different culture and working environment in comparison to the home market. Thus, it is of utter importance to adjust a company’s ...
