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The power of certifications: how sustainability certifications impact the product preference in the brazilian juice market
(2019-06-27)
Purpose – The purpose of this study was to investigate, in how far sustainability certifications impact the product preference in the Brazilian juice market. Design/methodology – Quantitative analysis was used applying ...
Towards a public service motivation theory for Brazil
(2016-10-03)
Although Public Service Motivation theory (PSM) has been widely studied since Perry’s 1996 seminal work, including studies in different countries, there are still gaps in the literature regarding the emergence of PSM (wright ...



