Browsing by Keyword "Discursos de negocios"

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    • Missão organizacional: o que a análise crítica do discurso revela? 

      Irigaray, Hélio Arthur; Cunha, Gustavo Ximenes; Harten, Bruno Anastassiu
      2016-12-01
      The object of our study is the political and ideological content underlying the corporate discourse in mission statements by the largest companies in Brazil. Mission statements published in the institutional homepages of ...