Now showing items 1-4 of 4
From e-commerce to v-commerce: an empirical study on consumers acceptance in Brazil
Although Virtual Reality (VR) is considered to be one of the new technologies with the highest potentiality, especially in the retail field, research into customers’ acceptance and intentions to use this technology is ...
Wellness tourism in Southeast Asia : the case study of Six Senses Hotels Resorts & Spas
A context of increased demand for wellness tourism is attracting new players in the tourism industry. The concept of wellness tourism has emerged but hasn’t broken through yet: it is already defined and presented in the ...
Music collecting behavior and experience in the streaming era in Brasil
This study examines music collecting behavior and experience in the streaming era. Twelve in-depth, qualitative interviews were carried out to explore the nature of analog music collecting in Brazil and to understand the ...
Dermocosmetics’ industry in Brazil and Germany: a comparison of consumer preferences between these countries
This work examines the industry of Dermocosmetics or Cosmeceuticals, with a focus on the female consumer behavior. The scope of this work is the Brazilian and German markets, given that these two countries are among the ...