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Expanding the toolkit for industry analysis: an application of the value capture concept
The purpose of this study is to apply value-based business concepts to a product in order to gain insight into the competitive environment within its related industry. This case study is based upon qualitative information ...
Bringing italians SME’s to Brazil: the case of GM Venture
The Italian business presence in Brazil has been characterizing, since years, the economic landscape of Brazil. More than 1300 Italian companies, from the biggest to the smallest one, are acting in Brazil, exploiting the ...
Competitive dynamics of air transport in Brazil: 2008-2014
Commercial aviation in Brazil has been facing great changes in the past years, from the regulatory point of view to a competition perspective, given the increase in demand, revision of past legislation and the rise of new ...
Responsabilidade social corporativa como estratégia de negócio: modelos conceituais e exemplos ilustrativos
The Corporate Social Responsibility theme has been gaining strength and attention from the corporations as well as from the civil society. The impacts of the post WWII world, globalization and development stack pollution ...