RSS 1.0FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional
FGV EAESP - MPGI: Dissertações, Mestrado Profissional em Gestão Internacional
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Wellness tourism in Southeast Asia : the case study of Six Senses Hotels Resorts & Spas
(2018-09-12)A context of increased demand for wellness tourism is attracting new players in the tourism industry. The concept of wellness tourism has emerged but hasn’t broken through yet: it is already defined and presented in the ... -
Music collecting behavior and experience in the streaming era in Brasil
(2018-07-23)This study examines music collecting behavior and experience in the streaming era. Twelve in-depth, qualitative interviews were carried out to explore the nature of analog music collecting in Brazil and to understand the ... -
The Internationalization of AccorHotels in South America: why and how?
(2018-08-20)The tourism industry has been booming worldwide over the last decades, and South America has not been an exception. According to the data provided by the UNWTO, the continent had one of the highest growth in terms of ... -
Dermocosmetics’ industry in Brazil and Germany: a comparison of consumer preferences between these countries
(2018-06-08)This work examines the industry of Dermocosmetics or Cosmeceuticals, with a focus on the female consumer behavior. The scope of this work is the Brazilian and German markets, given that these two countries are among the ... -
Investiments in distressed assets in Brazil
(2018-08-01)Investment in distressed assets, while relatively mature in developed markets, has become more and more common in Brazil in a context of a lingering economic downturn, offering interesting but risky opportunities to domestic ... -
Are multilateral development banks protecting indigenous peoples? A comparative analysis
(2018-07)This thesis compares the stand-alone safeguard policies for indigenous peoples provided by the World Bank, the Asian Development Bank and the Inter-American Development Bank, in order to propose an indigenous peoples policy ... -
Fintech & the banking industry: disruption or evolution?
(2018-04-13)This master dissertation aimed to understand the rise of the fintechs in the banking industry under an academic basis with a special focus on the Spanish market. The intention was to discuss if fintechs play a disruptive ... -
The emergence of Islamic finance: an exploratory study of Brazil
(2018-04-13)Islamic finance has been a trendy topic globally, gaining the attention of Muslims and non-Muslims. It stands for a financial system that follows the sharia (Islamic law), which is guided by ethical principles and social ... -
The impact of corporate bankruptcy laws on entrepreneurship: a focus on the French corporate bankruptcy reform of 2006
(2018)The purpose of this study is to investigate the potential effect of corporate bankruptcy laws on entrepreneurship. The aim is to understand whether or not the change in corporate bankruptcy laws can stimulate entrepreneurial ... -
Supermarkets and private standards of sustainability: the responsibility to protect without protectionism
(2018)The current international economic scenario is characterized by the presence of an increasing number of multinational enterprises, the formation of global value chains and the creation of transnational regulatory networks. ... -
High-growth potential startups in Brazil: a guide to women leadership
(2018-03-29)Women entrepreneurship studies have focused mainly on Small, Medium and MicroEnterprises (SMMEs) with no intention or potential for higher growth. We call this phenomenon traditional entrepreneurship. This study aims to ... -
What are the causes of different brain drain rates in emerging markets? An exploratory study of Brazil and Mexico
(2018-02-18)The following Master’s thesis examines the causes of brain drain in the context of emerging countries. More precisely, the thesis aims to assess to what extent the migration of highly educated people from emerging countries ... -
Strategic analysis for the internationalization of the Brazilian brand Lina Dellic
(2018)This paper presents a case study which demonstrates the rapid growth of a small Brazilian fashion company called Lina Dellic. Engagement and care in the production chain and with partners, the production of high quality ... -
Purpose-built accommodations: what attributes do students value more when choosing where to live?
(2018-01-10)This research reveals what attributes and services student housings and purpose-built accommodations provide their target groups with. It analyzes not only the developing and growing student housing market in Brazil but ... -
International bank guarantees in globalized world: the financial, comercial, legal and political risks of international trade transactions
(2018)This thesis discusses the financial, commercial, political and legal risks of international trade operations involving International Bank Guarantees. It starts by defining the most usual international trade instruments ... -
Developing effective measures to implement gender diversity in the workplace
(2018-02-04)This paper is designed to explore existing initiatives to develop a diverse workplace and propose additional measures to achieve and exploit the power of an empowered diversity, without unsettling the corporate culture. ... -
Supply chain risk management in Brazil: analysis of the recycling sector
(2018-01)The research objective of this dissertation is to identify the main risks and challenges that affect the recycling industry in Brazil and the practices adopted by this industry’s players to face them. The recycling industry ... -
Brand positioning in the pharmaceutical industry: content analysis applied to antiaging drugs
(2017-12-13)Under the shifting dynamics of pharmaceutical industries, companies must be responsive to adjust their strategies to the constantly evolving environment as well as predict future changes to be able to prepare and position ... -
Zara’s brand perception: a comparative approach between Brazil and Spain
(2018-01-10)In this study, the author analyses the effects of country of origin and brand positioning on consumer’s brand perception and purchase intention of the brand ZARA. For the analysis, the author uses online survey to collect ... -
A study of the musical theatre industry and production in São Paulo: challenges and opportunities
(2017-12-13)A presente pesquisa é um estudo da indústria de teatro musical em São Paulo, destacando os principais desafios e oportunidades que a indústria enfrenta. Tal análise permite alcançar o objetivo principal do trabalho, que é ...
