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dc.contributor.authorMartins, Guilherme Silveira
dc.contributor.authorMartins, Michele Esteves
dc.contributor.authorDi Serio, Luiz Carlos
dc.contributor.authorCsillag, João Mário
dc.contributor.authorSantos, Camila Aparecida
dc.date.accessioned2019-02-28T14:50:23Z
dc.date.available2019-02-28T14:50:23Z
dc.date.issued2009-12-28
dc.identifier.issn1984-3046
dc.identifier.urihttp://hdl.handle.net/10438/26938
dc.description.abstractThis paper discusses the value creation sources of Mobile Payment concept into the Credit Card Chain. A case-study was developed based on the Transaction Cost Theory, Value Chain Analysis, RB V, Schumpeterian Innovation, and Strategic Network Theory. The results illustrate the technology potential to modify the configuration of Credit Card chain.eng
dc.language.isoeng
dc.publisherFGV EAESP
dc.relation.ispartofseriesJournal of Operations and Supply Chain Management
dc.sourcePeriódicos científicos e revistas FGV
dc.subjectMobile paymenteng
dc.subjectCredit cardeng
dc.subjectService chaineng
dc.titleMobile payment technology and competitiveness in the credit card chaineng
dc.typeArticle (Journal/Review)eng
dc.subject.areaAdministração de empresaspor
dc.subject.bibliodataComércio móvelpor
dc.subject.bibliodataTransferência eletrônica de fundospor
dc.subject.bibliodataCartões de créditopor
dc.identifier.doi10.12660/joscmv2n2p1-8
dc.rights.accessRightsopenAccesseng
dc.identifier.file11843


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